Facebook Group vs Facebook Fan Page: What’s Better? | Search Engine Journal #SocialMedia

Key Feature Facebook Page Facebook Group
“Ugly” URLs No Yes
Hosting a discussion Yes Yes
Discussion wall, and discussion forum Yes Yes
Extra applications added Yes No
Messaging to all members Yes (via updates) Yes (via PMs)
Visitor statistics Yes (“Page insights”) No
Video and photo public exchange Yes Yes
“Related” event creation and invitation Yes No
Promotion with social ads Yes (never tried it) No

Interesting comparison of the core differences between a fan page and a group page on facebook. Key difference is the ability to message the entire group.

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